About Thinkific
Thinkific is a learning commerce platform. We unite community, courses, and content with commerce, so experts and teams can create transformative learning experiences to grow their revenue.
We build products that create impact and raise the bar on what’s possible through online learning.
Thinkific began with co-founder and CEO Greg Smith creating an LSAT course. Greg and his brother Matt recognized that they could reach more students globally and generate more revenue by offering his course online.
They worked together to custom-build everything and it didn’t take long to pay off. Earnings from their online course soon surpassed Greg’s corporate law practice, and experts and businesses started to reach out, wondering how they could start selling their own courses. So Greg, Matt, and co-founders Miranda Lievers and Matt Payne, set out to build the best possible platform for course creators — to simplify the process for others pursuing the same opportunity.
Why Thinkific
From online communities to engaging courses, you have the tools and support you need to customize and sell powerful learning experiences exactly the way you want — no developer experience needed.
- Unlimited courses and digital downloads
- Unlimited websites, landing pages, and custom domains
- AI-powered content creation
- SCORM-compliant LMS
- Customized learning paths
Earn more revenue with smart selling features on TCommerce, our built-in selling and payment solution designed for maximum conversion. TCommerce users sell up to 31% more!
- B2B selling features like Group Orders and Invoicing
- Multiple payment options
- Upsell tools like coupons and order bumps
- Sale recovery features like failed payment and abandoned cart emails
- Automatic tax collection and remittance for U.S. and Canadian sales
- Simplified tax management for your sales in the EU and UK
Our advanced analytics tools underpin your learning business, surfacing important, actionable insights that allow you and your customers to drive more meaningful results. Track learner value, marketing strategies, and revenue growth to see where you can deliver more relevant offerings.
- Advanced analytics
- Custom dashboards to track student engagement and revenue
- Automatically scheduled reports to stakeholders
- Unlimited roles and permissions
Top Features
Courses
Digital Downloads
Memberships
Landing Pages
Email Automation
Analytics
Branded Mobile
Selling Tools
Time-Saving Tools
Trusted by

Pricing
Basic
- Basic Includes:
- Unlimited Courses
- 1 community
- 5 Digital Downloads
- 5 Coaching & Webinar sessions
- Sales tools
- Abandoned Cart
Start
- Everything in Basic, plus:
- Unlimited Live Lessons
- Unlimited Memberships
- Unlimited Digital Downloads
- Unlimited Coaching & Webinar sessions
- Edit HTML & CSS
- Sell Bundles and Add-ons
Small Team
- Everything in Start, plus:
- 3 communities
- Remove Thinkific branding
- Thinkific Analytics
- Group Orders
- Invoicing
- Gifting
- API Access
THINKIFIC PLUS
Pro-level features and premium services, designed for high-growth businesses and teams. Schedule a call with our team to explore our platform, and receive a custom quote that unlocks enterprise-level features, advanced integrations, and tailored support to scale your online learning business.
- Everything in Grow, plus:
- Unlimited Everything
- CRM Integrations (Hubspot, Salesforce)
- Single Sign On (SSO)
- SCORM Compliant
- Custom Reports
- Student Learning Paths
- Dedicated Onboarding and Customer Support